“Just In Time” Information Management

Army photo by Spc. Andrew McNeil (link)

You may be familiar with “Just In Time” inventory or manufacturing. This is the business strategy that aims at reducing the amount of time product is in storage or on a shelf. This is done by working towards hyper-efficiency across all aspects of a business. Parts, material, and labor are right where they are at precisely the time they need to be.

On at least one occasion, I’ve heard this concept used in the context of knowledge workers – and we’re all pretty much knowledge workers these days.

Instead of manufacturing, we apply the same idea to information. Our management systems allow us to delay accumulating more information until the precise moment it is needed, and we can be reasonably sure that it will be there when we need to retrieve it.

Calendars, task trackers, productivity apps, and management systems allows us to move through a day more efficiently. When we come to a point where we need to make a decision, we can retrieve the infromation we need, usually pretty quickly.

If we are comfortable with uncertainty and amiguity, we can focus our attention on the things that matter right now and delay work on future problems until we absolutely must.

Have you ever scheduled a meeting and then reviewed your notes a couple of minutes immediately prior? Then you have already put this idea into practice.

This system allows us to do more (and better), but it also depends heavily on flawless execution from a living person. The technology will rarely fail – but there still needs to be a person there to pull the lever or hit the button at just the right time.

When running effectively, ‘just in time’ systems can supercharge productivity. But without constant attention, they can fail spectacularly.

Time, attention, and energy are all finite resources.

My personal management system has slowly been creeping towards a ‘just in time’ one. I actually really like it – it does allow for more. It’s a way to squeeze just a little bit more out of a productivity system.

In fairness, it comes at the cost of a near-constant low hum of anxiety, as there is always something coming on the horizon that is unsettled.

If this stuff interests you, I’d recommend signing up for the monthly newsletter. I tend to pontificate about planning from time to time.

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The Red Queen Hypothesis

A lot of Alice in Wonderland this week.

During this episode, Mr. Shomit Ghose of ONSET Ventures outlines the difference between marginal and disruptive innovation. We also talk about the embodiment of the Red Queen Hypothesis and the OODA loop in today’s competitive business climate where companies are expected to innovate quickly in order to stay ahead of their competition.

The Cognitive Crucible Episode #36 Ghose on Disruptive Innovation, Amazoogle, and Entrepreneurship

A good, short episode from CC. Here’s the Red Queen Hypothesis from Ghose’s paper:

The Red Queen Hypothesis was put forward by University of Chicago biologist Leigh Van Valen in his seminal 1973 paper on “A New Evolutionary Law”.  In this hypothesis, Van Valen posited that organisms must constantly adapt and evolve because they live in an ever-evolving ecosystem, competing for survival against other ever-evolving organisms.  Everything is competitive, and nothing is constant; it’s explicitly a zero-sum game, and stasis means extinction.  Just as in the Red Queen’s quote to Alice in Through the Looking-Glass.

In business, the Red Queen says that it’s not enough that your company is running as fast as possible, you need to run fast relative to your competition.  With data-driven Amazoogle business models moving at breakneck speeds, how fast is your company running?  If you’re not positioning yourself to out-Amazoogle your Amazoogle competition, then you’re positioned for irrelevance at best and extinction at worst.

The Red Queen and the Inevitability of the Amazoogle Business Model

What is the competition, and what are they doing?

It’s not always going to be possible to beat the competition – they might be bigger, faster, more lethal – or maybe they play by a different set of rules.

If you can’t outcompete them with raw power, then you have to turn to innovation.

I appreciate this quote from the article.

 â€śThe railroads are in trouble today not because the need was filled by others (cars, trucks, airplanes, even telephones), but because it was not filled by the railroads themselves. They let others take customers away from them because they assumed themselves to be in the railroad business rather than in the transportation business. The reason they defined their industry wrong was because they were railroad-oriented instead of transportation-oriented; they were product oriented instead of customer-oriented.”

 Theodore Levitt, “Marketing Myopia”, Harvard Business Review, July-August 1960

A narrow focus on the thing you do versus the field you’re will eventually stifle you. Something – or someone – is going to figure it out. Unfortunately, many of us (myself included) tend to get focused on the important skills that got us to where we are. We’re good at them. They are tried and true – if I can just squeeze a little bit more out, I can get better.

That will work, to a point. Then it’s time to get disruptive.

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