Monday’s post on Budweiser’s “Hero’s Welcome” Super Bowl ad attracted a lot of attention for the blog. If you’re a new reader, welcome.
The post struck a chord as some people found it offensive while others found it charming, and were in fact offended by other people being offended.
The blog was highlighted by Alex Wagner on MSNBC’s ‘Now with Alex‘ and friend of the blog Wes Moore gave me a shout out, which was pretty cool. The conversation quickly moved from the ad to veterans issues, as per veteran advocate SOP.
I also saw that the BBC linked to the blog as well.
Kind of like my infidel posts, this one is popular because it gets at something deeper than what we’re actually seeing. It’s a culture war. And nothing gets America more fired up than a good old fashioned culture war. The Budweiser ad and everything in its orbit fits into this or that person’s narrative of the world, and to challenge it is to challenge that narrative, which pisses people off.
For the thinkers, however, it’s an interesting spot.